01 — Project details
As part of a new exhibition at the National Museum of Singapore titled Dislocations marking the 80th anniversary of the fall of Singapore, we were given the task of promoting the event on social media.
02 — Creative process
Using the actual artefacts and period-accurate visuals, we developed five unique Instagram Stories that told an overarching story, weaving multiple memories from the time of the war.
Copy Lead: Cameron Ng Art Lead: Phan Khoi Art Director: Wong Jun Yi, Rong Yi, Vivien Tan Copywriter: Xavier Toh